… but celebrities in advertising don’t do it for me. This recent campaign for Virgin Media using Uma is worth looking at. Why did they use Uma? I can’t see the point other than creating some PR around it or provoking reaction like “wow” they have used Uma Thurman off of the cinema. What’s the relevance to Virgin Media?
But wait! This is a trick post! The second image is not from the Virgin campaign at all. Click here to find out what campaign it is.
It proves my point, totally meaningless and interchangeable use of lens-fodder.